KEYNOTE SPEAKER ANNOUNCED

Service Dealer is today excited to announce that our keynote speaker for 2026's Conference is Cally Beaton - a broadcaster, business leader, performer and best-selling author.

Service Dealer owner, Duncan Murray-Clarke said, "I am delighted that we have secured Cally for the keynote session. Cally has to date had an amazing career in the media and entertainment business (both behind and in front of the camera). She is just perfect to talk to us about business and culture during her journey, and her latest career change will no doubt put a smile on peoples’ faces."

Cally's senior management positions at some of the biggest media companies in the world have included being the youngest and only female member of the ITV board. She went on to do a ten-year stint as senior vice president at US studio giant Paramount, responsible for brands including MTV, Nickelodeon and Comedy Central.

She is the host of the hit Namaste Motherf*ckers podcast. Her book of the same name came out in the summer of 2025, immediately becoming an instant Sunday Times Top 10 Bestseller and the number #1 self-improvement title in the UK.

Cally is one of the UK's most sought-after names for corporate, broadcasting and live work. Her keynote will include a focus on organisational culture and the willingness to embrace change, highlighting the importance of people as the foundation of business success and the creation of environments that enable commercial excellence.

The prestigious event will take place on Thursday 3rd December at the Stratford-Upon-Avon Crowne Plaza - with this year's theme announced as Culture - Nature and nurture in business.

You can head to our website now to register your interest for delegate tickets or sponsorship opportunities.