ETESIA ADD TO DEALER NETWORK
New chapter for dealer
Etesia UK has announced that Fisco Farm & Garden Machinery, a long-standing family business based in Wakefield, West Yorkshire, has officially become its latest dealer.
The partnership marks a new chapter for Fisco, enabling the company to expand its commercial product offerings while reinforcing the manufactuer's presence in the region.
Fisco Farm & Garden Machinery has been a family-run business in Wakefield for over 60 years. Founded by Clifford Broadhead as Farmers Ironmongery Supply Co, it later expanded to meet the changing needs of the agricultural industry. Today, Fisco continues to evolve, now offering brands to enhance its product range for both domestic and commercial clients.
Ryan Powala-Higgins, manager of Fisco Farm & Garden Machinery, explained that becoming an Etesia dealer is a strategic move to grow the company’s commercial opportunities. “We are a single branch, and for a long time we were predominantly in the domestic market,” said Ryan. “But over the past few years, we’ve started to take on more commercial products to boost sales in that area. We felt like we were missing out, and that’s why we decided to take on Etesia.”
Ryan credited Etesia UK’s business development ,anager, Stephen Muir, for making the dealership process smooth and efficient. “Stephen came out to see us and he was very accommodating. The whole company is a pleasure to deal with. We appreciate that Etesia is willing to come and talk to us face-to-face. It’s refreshing in a time when so much business is done online.”
Looking ahead, Ryan expressed enthusiasm about the future of the partnership, saying, “We’re very excited about what’s to come."